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Web Analytics with Google

Course number : 55615   ID : 87479    Section number : SUA-PD
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Google Analytics is the most popular tool available for measuring traffic on your website. Learn about web analytics and how to use Google Analytics to get a quantitative understanding of how well your website is meeting your business needs. Evaluate the effectiveness of your search engine optimization and social media strategies; spot “pain points” that keep a visitor from converting to a customer; and develop a continuous quality improvement process for your site. We'll look at the reports Google Analytics generates, how to interpret them, how to set and review Performance Benchmarks, and how to use visitor data to drive improvements to your website. Prerequisite: 51101 or 54101/11 or equivalent experience, and Internet experience.

Class Details

2 Sessions
Weekly - Mon, Wed

Location
CE South Building

Instructor
Sonja Dewing 

 

Notice

Please read:  UNM Tuition Remission eligible under Professional Development.

Tuition: 

$149.00


Registration Closes On
Monday, July 8, 2019 @ 11:59 PM

Schedule Information

Date(s) Class Days Times Location Instructor(s)
7/8/2019 - 7/10/2019 Weekly - Mon, Wed 6:00 PM - 8:30 PM Albuquerque, CE South Building  Map, Room: Lab D Sonja Dewing 

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